I, the 17-year-old, white female watched the super bowl this Sunday with a couple of friends. the first ad I witnessed was some sort of car ad with Mr. and Mrs. Potato head driving around. Mrs. Potato head wants to give her husband some directions, but Mr. Potato head decided to rip her plastic mouth off and throw it into the road. This ad struck me as very bizarre and didn't sit well with me and my friend. Sure, we were so shocked that we laughed, but what kind of ad is this? Is it okay to shut your wife up when she makes a mere suggestion? This ad wasn't the only semi-sexist ad, played for the demographic of 25-54 year-old white men that night.
The next commercial break sported the idea that every time you crunch a dorito, a women's clothes disappear. Next, tons of "Go Daddy" commercials, showing a choose your own adventure of pornography? (I'm not sure what they're for, but I have an idea...)
The list goes on and on. The commercials were so true to the demographic it was ridiculous.
Monday, February 2, 2009
Superbowl Ads: Relating to the Demographic
Posted by Carrie F. at 5:10 PM
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1 comments:
I was thinking the same thing when I was watching the Superbowl and I don't understand why every single commercial was related to the demographic. Those are not the only people watching the Superbowl and I think that if there were a commercial for women or old or young people that it would be nice, to spice it up a little. I think that the commercials are one of the best part of the Superbowl, but I wish that the majority wasn't for the male demographic.
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